degrees & majors
The objective of Prescott University is to provide our students with rich and rewarding study programs that are both challenging, diverse, and affordable. By gaining a solid foundation of knowledge in their chosen field of study, our students will be able to confidently and boldly advance in their prospective professional careers.
The maximum duration of a degree course is as follows
Bachelor degree
(120 credit units) 72 months
Business and Management
B.B.A
Doctoral degree:
(60 credit units) 72 months
Arts and Management
Science
P.H.D
Master degree
(45 credit units) 48 months
Business and Management
M.B.A
Our Bachelor degree programme in Business and Management and/or Business Administration offers the following Majors.
Bachelor degree programme
- Marketing
- Finance
- Human Resource
- Operations
- International Business
- Systems and Information
- Technology
- Hospitality Management
- Travel and Tourism Management
- Export and Import Management
- Hospital Administration
- Financial Service Management
- Banking Management
Our Master degree programme in Business and Management and/or Business Administration offers the following Majors.
Master degree programme
- Marketing
- Finance
- Human Resource
- Operations
- International Business
- Systems and Information
- Technology
- Hospitality Management
- Travel and Tourism Management
- Export and Import Management
- Hospital Administration
- Financial Service Management
- Banking Management
Our Doctoral degree programme offers the following Majors.
Doctoral degree programme
- Arts and Management – P.H.D
- Science – P.H.D
PROFESSIONAL COURSES
I. BUSINESS AND MANAGEMENT B.B.A. - Bachelor of Business Administration
PROJECT WORK
Each student should prepare a Project Work, demonstrating their creativity and original approach to solving practical problems that the business industry now faces today. Each student will need to employ the techniques, knowledge, and skills he or she has gained through their course of study and put them to practical use. The student’s report should be presented in a comprehensive manner and should include field studies, observations, surveys; planning and designing of management systems; scientific data, etc, — and complete recommendations on solving said business problems.
B.B.A. - Bachelor of Business Administration
SUBJECT CODE
SUBJECT NAME
BAD01
BAD02
BAD03
BAD04
BAD05
BAD06
BAD07
BAD08
Fundamentals of Business
Principles of Accounting
Business Economics
Business Organisation and Management
Marketing Management
Human Resource Management
Business Law
Elements of Behavioural Sciences
M.B.A. - Master of Business Administration w/ 6 specialisation branches
PART I - CORE SUBJECTS (Compulsory for all specialisations)
SUBJECT CODE
SUBJECT NAME
| MAD01 Principles of Management | MAD01 Human Resources Management |
MAD01 Marketing Management | MAD01 Financial Management | MAD01 Business Policy and Strategic Management |
PART II - SPECIALISATIONS
a) MARKETING MANAGMENT
SUBJECT CODE SUBJECT NAME
MAD06 Consumer and Marketing Research
MAD07 Sales, Advertisement & Distribution Management
MAD08 Managing Industrial and International Marketing
b) PERSONNEL MANAGEMENT & INDUSTRIAL RELATIONS
SUBJECT CODE SUBJECT NAME
MAD09 Labour Laws
MAD10 Managing Labour Welfare
MAD11 Management of Industrial Relations
c) FINANCIAL MANAGEMENT
SUBJECT CODE SUBJECT NAME
MAD12 Financial Policy and Strategic Management
MAD13 Financial and Management Accounting
MAD14 Export Management and Industrial Finance
d) COMPUTER APPLICATIONS
SUBJECT CODE SUBJECT NAME
MAD15 Management Information System (MIS)
MAD16 System Analysis and Design (SAD)
MAD17 Data Base Management System (DBMS)
e) HOTEL MANAGEMENT
SUBJECT CODE SUBJECT NAME
MAD18 Front Office and Housekeeping Management
MAD19 Food and Beverage Management
MAD20 Marketing Hotel Service and Public Relations
f) HOSPITAL MANAGEMENT
SUBJECT CODE SUBJECT NAME
MAD21 Organising and Managing Hospitals
MAD22 Hospital Administration and Health
MAD23 Public Health Management